My Mermaid and Me

Creating “My Mermaid and Me”

Krissy embarked on a journey to California with a dream of creating a custom mermaid doll for bathtub water play. She visited the Sonos staff and facilities, accompanied by representatives from four generations of her family, to explore our capabilities firsthand. With the family’s approval, we set out to bring her dream doll to life.

By combining Krissy’s vision with our expertise, we were able to bring this unique custom mermaid doll to life, providing endless joy for children during their bath time adventures.

Mermaid toy prototype
From Inspiration to Design

Our creative process began with inspiration boards to set the mood and guide the design. We then sketched pencil drawings, which Krissy quickly approved. Afterward, we applied color and presented two options for her to choose from, ensuring that the final design aligned with her vision.

Sculpting and Prototyping

Once the custom color concept was approved, we sculpted the tooling master for production. A prototype sample was created, featuring a custom rotational molded head, rooted hair, and a molded and painted body in the selected color scheme. The face paint detail was completed, and the final assembled prototype was photographed in our studio.

Krissy then captured heartwarming photos of the 18-inch mermaid doll with little ladies playing in the bathtub. These images were incorporated into the package design we created for “My Mermaid and Me.”

Production and Beyond

With the prototype and packaging finalized, the lengthy production process commenced. Production tooling was made, and the manufacturing of the 18-inch custom doll was completed. The doll was then packaged in a custom-designed box.

Sonos Product Development also took care of manufacturing, shipment, and customs clearance. We also provide warehousing and drop shipping services for orders generated from their website, which we designed as well. Our full-service offerings include e-commerce capabilities, a blog, and digital marketing programs to support the success of “My Mermaid and Me.”