Our Product Design Process
Industrial / Product Design is the fusion of Art and Science. It strives to give manufacturers a competitive edge in the marketplace by enhancing both the actual and perceived value of the products that it produces, making them user-friendly, durable, visually distinctive, attractive, and at the same time economical to manufacture.
Industrial design encompasses all phases of product development, from the earliest stages of conceptualization, through the start of volume production, ensuring that the product is optimized in all respects. The design firm works closely with outside specialists such as electronics engineers, circuit board manufacturers, sheet metal fabricators, welders, metal platers, mold makers and plastics molding firms to assure that each component of a design is valid, and that the development of the product is well coordinated.
The design process begins by first carefully determining the initial requirements of the client. Often, the client has unique objectives beyond what is immediately obvious. The initial idea is then refined in phase two, taking into consideration factors such as ergonomics, safety, structural integrity and manufacturing costs, as well as various visual and marketing opportunities. Several design options are presented to the client in the form of conceptual sketches. Simplified sketch models are often built in order to more closely evaluate size, feel and presence of a proposed design.